The WhatsApp Business web app is a messaging platform designed specifically for businesses to communicate with their customers through the web browser. It is an extension of the popular WhatsApp messaging app, which has over 2 billion users worldwide. The web app allows businesses to use the WhatsApp Business API and its features through a web browser, rather than through a mobile app.
😮 Real-time communication
One of the main benefits of the WhatsApp Business web app is its ability to provide real-time communication between businesses and their customers. Customers can send messages to businesses at any time and businesses can respond promptly, which is particularly useful for customer support inquiries. This real-time communication also allows businesses to build stronger relationships with their customers by providing timely and helpful responses.
🧰 Messaging and tracking tools
In addition to messaging, the WhatsApp Business web app also offers a number of other useful features. These include automated messages, which allow businesses to send pre-written responses to common customer inquiries, and the ability to send messages in bulk, which can be useful for marketing campaigns. The web app also provides tools for businesses to manage and track their messaging, such as analytics and metrics to help businesses understand how their messaging is being used.
🧑🔧Set up, profile and first steps
The WhatsApp Business web app is easy to use and set up. Businesses simply need to log in to the web app through a web browser and create a business profile, which includes information about their company, such as the business name, address, and website. Once the business profile is set up, businesses can start messaging with their customers.
There are several options for businesses to use the WhatsApp Business web app to communicate with their customers. For example, it can be used for customer support, allowing businesses to quickly and easily respond to customer inquiries and resolve issues. It can also be used for marketing, allowing businesses to send promotions and other marketing messages to their customers. And, it can be used for e-commerce, allowing businesses to send updates about orders and delivery, as well as provide support for customers making purchases.
Overall, the WhatsApp Business web app is a valuable resource for businesses looking to communicate with their customers in a convenient and effective way. With its ability to provide real-time communication, offer a variety of features, and be easy to use and set up, it is an essential tool for businesses of all sizes. So, it can be a great option for those businesses that want to use WhatsApp Business API but don't have a mobile device or prefer to use a web browser.