WhatsApp Business

What you need to know about the Whatsapp Business App

Giuseppe Ruffo
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The WhatsApp Business app is a messaging platform designed specifically for small businesses to communicate with their customers. It is an extension of the popular WhatsApp messaging app, which has over 2 billion users worldwide. The app is available for download on both Android and iOS devices, making it accessible to businesses and customers around the globe.

💬 Real-time communication
One of the main benefits of the WhatsApp Business app is its ability to provide real-time communication between businesses and their customers. Customers can send messages to businesses at any time, and businesses can respond promptly, which is particularly useful for customer support inquiries. This real-time communication also allows businesses to build stronger relationships with their customers by providing timely and helpful responses.

📲 Features
In addition to messaging, the WhatsApp Business app also offers a number of other features that can be useful for small businesses. These include automated messages, which allow businesses to send pre-written responses to common customer inquiries, and the ability to send messages in bulk, which can be useful for marketing campaigns. The app also provides tools for businesses to manage and track their messaging, such as analytics and metrics to help businesses understand how their messaging is being used.

📍Set up
The WhatsApp Business app is easy to use and set up. Businesses simply download the app and create a business profile, which includes information about their company, such as the business name, address, and website. Once the business profile is set up, businesses can start messaging with their customers.

🫵 User Case

There are several ways in which small businesses can use the WhatsApp Business app to communicate with their customers. For example, it can be used for customer support, allowing businesses to quickly and easily respond to customer inquiries and resolve issues. It can also be used for marketing, allowing businesses to send promotions and other marketing messages to their customers. And, it can be used for e-commerce, allowing businesses to send updates about orders and delivery, as well as provide support for customers making purchases.

Overall, the WhatsApp Business app is a valuable resource for small businesses looking to communicate with their customers in a convenient and effective way. With its ability to provide real-time communication, offer a variety of features, and be easy to use and set up, it is an essential tool for businesses of all sizes.

Ready to set up your Whatsapp Business Account? You need to read our article on how to create your Whatsapp Business Account!

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Giuseppe Ruffo
I’ve been working in conversational tech space since 2018, and i am here to define new opportunities in this area with my customers. As an engineer, I am recognized for my problem-solving approach and translating that into good products for the tech team.

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